How Conversational Search is Transforming SEO Strategies
You know, I’ve been thinking a lot lately about how search is changing. It’s not the same game it was…
Why Most SEO Tools Are Flawed: Unveiling the Truth Behind SEO Metrics and Strategies
Why Most SEO Tools Are Flawed: A Deep Dive into SEO Metrics and Strategies Alright, let’s get straight to it….
Launching “SEO’s Not That Hard”: My Journey to Demystify SEO Through Podcasting
I’ve always been an avid podcast listener. For over 10 years now, podcasts have been my companion while working from…
From Google Penalty to Prosperity: How We Transformed Our SEO Strategy After Penguin
April 24th, 2012 – a date that’s etched in my memory forever. I remember waking up that morning, probably like…
“Why Domainers Get on My Nerves: Protecting Your Brand and Domains from Squatters”
Today I want to have a bit of a chat about something that’s been on my mind lately – domainers….
How to Avoid 301 Redirect Mistakes: Lessons from Steve’s SEO Journey
301 Redirect Confusion: A Tale from the SEO Trenches I wanted to share a story that might resonate with many…
How to Avoid Being Missold SEO Services: Spotting Red Flags and Dodgy Experts
So, the other day I was a guest on this brilliant podcast called Podcasting Amplified. They’re all about helping podcasters…
How Martin Lewis Doubled My Site Traffic: Lessons in Trust and Affiliate Marketing
So last night, I was at home, just relaxing and doing what we all sometimes do – checking out my…
Goodhart’s Law in SEO: Avoiding the Trap of Misleading Metrics
You know, sometimes in the world of SEO, we get so caught up chasing the next big metric that we…
Owning Your Branded Search: How to Beat Coupon Code Affiliates at Their Own Game
You know, sometimes in the world of SEO, even if you’ve been around the block a few times, there’s always…
Trademarks and SEO: Should You Use Your Trademark as Your Domain Name?
So, the topic of trademarks in SEO came up recently thanks to a podcast listener named Bruce. He sent me…
Embracing Accountability: Turning Ideas into Action
Accountability has been on my mind lately. Maybe it’s that time of year when we’ve just had a bit of…
Navigating Two Decades of SEO: Embracing Change and Thriving in an AI-Driven World
So, I’ve been thinking a lot lately about how much the world of SEO has changed over the past couple…
How We Turned a Simple Flyer into Over 1,000 New Users at Brighton SEO
Today, I wanted to delve into something that happened a while back, something that was a bit of a game-changer…
Create More Than You Consume
I’ve been thinking a lot lately about the whole idea of creating more than you consume. It’s a topic that’s…
How Instant Consumer Feedback Can Boost Your SEO: Ed Dawson’s Insights
I wanted to share some thoughts on a topic that might not be the first thing you think of when…
Enhancing Usability and SEO with Tooltips: Why They Matter for Your Website
Lately, I’ve been thinking a lot about tooltips on web pages. You know, those little bits of text that pop…
Canonicalization in SEO: Why It Matters and How to Get It Right
So, the other day I was chatting with a mate who runs an e-commerce site, and the topic of canonicalization…
Myths, Mistakes, and Musings: Ed’s Reflections on SEO
Hey folks, it’s Edd here again. I’ve been thinking a lot lately about some of the odd and interesting aspects…
Mastering Internal Linking: Boost Your SEO and Enhance User Experience
So, I was looking back over all my previous podcasts, and realised I’ve never actually dedicated a full piece to…
Just Get On With It: The Power of Taking Action in Building and SEO
You know, sometimes I just can’t stop building stuff. It’s like this itch I have to scratch. Lately, I’ve been…
Moving Beyond Keywords: How Audience Research Boosts SEO Conversions
You know, I was scrolling through some industry chatter the other day when I stumbled upon a brilliant quote by…
Answering My Own SEO Emergency Questions: A Self-Interview Before the Podcast Guests Arrive
I’ve been thinking a lot lately about how to spice up my podcast when I start bringing guests on. You…
Introducing “SEO Emergency Questions” to Revamp My Podcast Interviews
I’ve been thinking over this idea lately, and I thought it’d be a good one to share. So, you might…
Is Parasite SEO Dead? Understanding Google’s Crackdown on Site Reputation Abuse
If you’ve been following the SEO world, you’d know that Google has been making some significant moves recently, specifically targeting…
When Is A/B Testing Not Really A/B Testing? Understanding the Differences Between A/B Testing and Before-and-After Testing
There’s this tool out there – I won’t name names – that’s started claiming it can do A/B testing. Basically,…
The Flywheel Effect in Content Marketing: How Consistency and Patience Drive Growth
You know, when I first started in the world of content marketing and SEO, it often felt like shouting into…
Boost Your SEO with Cosine Similarity: Enhancing Semantic Relevance
Alright, so let’s dive into something that’s becoming more and more important in the world of SEO: cosine similarity. Now,…
Unlocking the Power of Favours: The Surprising Psychology Behind Effective SEO and Marketing
You know, it’s funny how we often underestimate the power of simply asking for a favour. I’ve been thinking about…
Search GPT Has Landed: What OpenAI’s New Tool Means for SEO Professionals
So, Search GPT has finally landed from OpenAI, and I thought it was about time we had a proper look…
Introducing MyConsoleData.com: Free Tool for Unlimited Access to Your Google Search Console Data
I’ve got some exciting news to share with you all today. Our team at Keywords People Use has just launched…
Understanding Keyword and Topic Cannibalisation in SEO: How to Identify and Resolve Content Overlaps
So, the other day I was chatting with , Mark, and a fellow SEO and also a customer of Keywords…
Google Knowledge Graph Explained: What It Is, How It Works, and Why It Matters for SEO
Exploring the Google Knowledge Graph: What It Is and Why It Matters So, I just got back from a cracking…
Why ChatGPT Falls Short for Keyword Research and Why SEO Tools Are Superior
So, let’s think about why using ChatGPT for keyword research isn’t the best of ideas. If you’ve been relying on…
Zero-Click Searches: How to Adapt Your SEO Strategy and Thrive
So, I’ve been thinking a lot lately about zero-click searches and the stir they’re causing in the SEO world. If…
Enhancing Keywords People Use: New Watch Feature, Query Performance Visualization, and Similarity Scores
I’ve been itching to share some exciting updates we’ve made to our Search Console integration feature over at Keywords People…
Embeddings Explained: Unlocking the Future of SEO
I’ve been diving deep into embeddings lately, and I thought it was high time I shared what I’ve learnt. Embeddings…
Why Responding to Customer Feedback is Essential: How KeywordsPeopleUse.com Improved with User Input
Why It’s So Important to Respond to Customer Feedback You know, in running KeywordsPeopleUse.com, I’ve come to realise just how…
ChatGPT vs. Google: Analyzing User Stats and the Future of Search Behavior
I’ve been thinking about this question quite a bit lately: How does ChatGPT really compare to Google? It’s something that’s…
Is SEO Dead? Adapting to the Evolution of Search in the Age of AI
Is SEO Dead? A Question Worth Asking So, the other day I was chatting with Trudy Rankin on the Online…
Productising Your Expertise: How to Turn Services into Scalable Products
Productising Yourself: Turning Your Expertise into Scalable Products So, I had a chat the other day with Rachel, a listener…
Napkin.ai: Revolutionizing Content Creation with AI-Generated Visuals
I’ve just stumbled upon a fantastic tool that I think every content creator should know about. It’s called napkin.ai, and…
Repurposing Content Made Easy: Leveraging AI to Expand Your Reach
Why Repurposing Content is Essential and How AI Can Help In today’s digital landscape, content is consumed across a multitude…